About Us

The Madison Morgan County Convention & Visitors Bureau, Inc. (MMCVB) is a non-profit 501 (c) (6) that serves as the official destination marketing organization for the City of Madison and Morgan County, Georgia.

MMCVB works to advance Morgan County’s $65+ million tourism industry that supports more than 550 local jobs. MMCVB promotes tourism through marketing including brand awareness, advertising, participation in regional and state destination marketing organizations, a role as Camera Ready Liaison for the film industry, and operation of a Visitor Information Center – Madison Morgan County Welcome Center.

Through thoughtful storytelling and experience-driven marketing, MMCVB has played a key role in repositioning Madison and Morgan County from a traditional day-trip destination to a compelling overnight and leisure travel experience. In recognition of this work, MMCVB was named a 2025 HSMAI Adrian Award winner, one of the travel and hospitality industry’s most prestigious honors. Presented by the Hospitality Sales & Marketing Association International (HSMAI), the Adrian Awards celebrate excellence in destination marketing, communications, and public relations worldwide.

Mission

To boost economic vitality and development by inspiring tourists to come, stay and take part in the local tourism economy.

A Georgia Association of Convention & Visitors Bureaus (GACVB) Gold Certified Organization

The MMCVB is a Georgia Association of Convention & Visitors Bureaus (GACVB) Gold Level Benchmark of Excellence (BEC) recipient, representing the smallest city and county organization to receive this high honor. The BEC program certifies that MMCVB adheres to practices and procedures that serve to increase the overall professionalism and effectiveness of the organization.

This recognition is determined by a state-wide Review Board comprised of industry professionals, with The Leadership Institute at Columbus State University serving as the certifying agency.

Press

Board of Directors

Because of the MMCVB’s heavy involvement with the community, the organization is responsible to a variety of stakeholders including the MMCVB Board of Directors. The Board of Directors work as volunteers to manage the business and affairs of the MMCVB, with each member providing value through contributions of his/her time and talents.

Monthly board meetings are held to inform and update the board; these meetings are open to the public.

Board of Directors

Executive Board

Carol Sanchez (County-Elect) – Chair
Park Manager, Park Ranger, Hard Labor Creek State Park
(7/2021 – 6/2027)
Charles Marvil (City-Elect) – Vice Chair
Managing Director of Hospitality, MAD Hospitality
(7/2021 – 6/2027)
Krista Williams – Treasurer
Owner, Harvest & Honey
(7/2024 – 6/2027)
Brandie Anderson – Secretary
Partner, Georgia Safari Conservation Park
(7/2023 – 6/2026)

Board of Directors

Joshua Holland
General Manager, Hampton Inn Madison
(7/2024 – 6/2028)
Jay Homan (County-Elect)
Assistant Superintendent, Morgan County Charter Schools
(7/2024 – 6/2028)
Alfred Murray
Pearl-Burney Alumni Association
(7/2025 – 6/2026)
Gene Porter (City-Elect)
Fire Marshall, Madison Fire Department
(7/2025 – 6/2028)
Hallie Jane Zimmerman
Owner, Empire Mills/Hallie Janes Catering
(7/2024 – 6/2026)

If you are passionate about local tourism and want to make a difference, MMCVB invites you to apply for a position on the Board. Applicants must live or work in Morgan County and represent the tourism & hospitality industry, which includes the hotel and motel industry, hospitality industry, restaurants, retail merchants and attractions. Download the Board Member Application and submit to staff for consideration when a term off office becomes available.

Staff

Jennifer Rosa León, Executive Director
Trinity Martin, Marketing & Sales Specialist

Email Executive Director

Regular Meetings

Held at 8:15 a.m. on the second Thursday of even months (February, April, June, August, September, December) at City of Madison HR Conference Center, 118 N. Main St., Ste. 200, Madison, GA 30650.

Agendas & Minutes

Current agendas are posted prior to the meeting. Minutes are available following approval by the Board of Directors. Please Note: The MMCVB may take action to alter the order of the agenda or amend the agenda at the meeting.

2026

View June 2026 Agenda

View April 2026 Agenda
View April 2026 Minutes

View February 2026 Agenda
View February 2026 Minutes

2025

December 2025 – Meeting Skipped

View October 2025 Agenda
View October 2025 Minutes

View August 2025 Agenda
View August 2025 Minutes

View June 2025 Agenda
View June 2025 Minutes

View April 2025 Agenda
View April 2025 Minutes

View February 2025 Agenda
View February 2025 Minutes

2024